Just imagine…
You can be AT LEAST 150% better than most people who submit articles to article directories just by learning a few ‘signature
box’ tips I’m about to share with you.
Of course, you have heard of the Signature box (or “bio box”) which shows up at the end of an article. The prime real estate where article directories allow you to be promotional, and add links to your sites. After the article is published, it looks like the last paragraph of your article.
(I’m not talking about your author’s profile; signature box is published at the end of EACH article).
So how do the majority of authors do this? Most authors begin with their name and then talk about themselves in third person. For example:
“Alan Author is an expert in article marketing. He has a plaque suitable for framing. You can visit his site at www……”
Is this Wrong?
Test it and you will find only about 5% of the people who view your article, actually click your link. Just read what I have to say and put it into practice and you’ll see that the percentage of people who click will be 15-30% on average!
What’s the problem?
When your reader gets to the “Alan Author” section…” what’s the first thing that comes to their mind?
- “The article has ended”.
And this is where a large percentage of people will go away.
It hurts, but it’s true…they don’t care about you!
What if you talked about them? They did not read this article to read about “you”, so you need to talk about THEM, and what can you do for THEM. A good trick is to not let them realize the article has ended; make your signature box a natural extension of your article.
It already looks like the last paragraph, just don’t make it sound like it is.
Give a strong call to action…
List the BENEFITS they get from you, if they will go ahead and click the link. And, actually, TELL them to click the link. Sounds too forward, but more people want to be told what to do next. (This has been tested time and time again.)
That is the secret!
You can spend 250,000.00 put together the most innovative marketing system on line, or you can just use mine. Submit your name and email to Discover how to explode your existing business or start a more lucrative one.
{ 1 comment… read it below or add one }
Very helpful! Thanks! Looking forward to learning how to be more efficient and save time with Twitter! I really need this!